McDonald's Playground in Mechelen, Belgium

After years of planning and a bold vision, McDonald's Mechelen has been transformed into a true family destination - thanks to a unique, two-storey play area that’s as impressive in design as it is in impact. For franchisee Marc-Olivier Van Apens, this project marked the culmination of 34 years with McDonald’s, and his ambition was clear: to offer customers more than just a meal - an unforgettable experience. With a long-standing partnership with KOMPAN and a strong focus on safety, quality, and innovation, the result is a space that draws families from miles away, boosts children’s menu sales, and sets a new standard for what a modern McDonald’s can be.

We believe that play is more than a feature - it’s a reason to return. In the fast-paced world of Family & Fast Food Restaurants, families are looking for more than convenience. They’re looking for places that welcome them, entertain their children and make them feel at home.

Our design solutions for safe and secure play spaces are thoughtfully crafted to create those very moments - where children play freely, and parents enjoy their meals with peace of mind. Every play environment is shaped by the expertise of our Play Institute, ensuring that research-backed play activities and values are embedded into each design. These values support physical development, cognitive stimulation, social interaction and inclusive participation – creating meaningful experiences for every child.

Designed for all children; Every play solution is created to support safe, inclusive play for children of all ages and abilities. Our designs reflect a deep understanding of child development, ensuring physical, cognitive and social growth through safe, accessible and engaging experiences.